IAC 2019 Organic Architecture Immersive Design Jordan Higgins

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2019/03/22 发布于 设计 分类

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1. JORDAN HIGGINS @JHIGGINS ORGANIC ARCHITECTURE FOR IMMERSIVE AR/VR/MIXED REALITY
3. ORGANIC ARCHITECTURE: Wright’s philosophy that seeks harmony between the natural world and the structures we inhabit.
4. Every element is carefully designed as if one unified organism.
8. TRIVIA F A L L I N G W AT E R H A D A C A M E O I N D I E H A R D
9. S PAT I A L C O M P U T I N G B L E N D S P H Y S I C A L A N D D I G I TA L W O R L D S T O G E T H E R VIRTUAL REALITY MIXED REALITY AUGMENTED REALITY Full immersion in a digital world. Digital content & physical world blended together Digital content (2D or 3D) overlaid with physical world on 2D screen
10. How can we achieve balance and harmony as we blend the physical and digital worlds?
12. SKETCHING LIKE AN ARCHITECT
13. COMPRESSION
14. RELEASE COMPRESSION
15. COMPRESSION
16. RELEASE
18. COMPRESSION & RELEASE
19. 7 SENSES OF ARCHITECTURE
20. 7 SENSES OF ARCHITECTURE SIGHT: what we see SOUND: what we hear TOUCH: what we feel SMELL: our perception of scent TASTE: activated by sight/vision; linked to other senses VESTIBULAR: our sense of balance PROPRIOCEPTIVE: bodily awareness; joints, muscles, strength of effort
22. Immersive platforms enable us to create more memorable and impactful experiences by engaging more of our senses.
24. Immersive training can drastically increase retention rates while reducing time spent in training.* * lot of opportunities for research here! https://blog.walmart.com/innovation/20180920/how-vr-is-transforming-the-way-we-train-associates
25. THE PEAK-END RULE Our perception and memory of an experience is determined by the moment of peak intensity and when it ends. https://www.smashingmagazine.com/2016/08/user-memory-design-how-to-design-for-experiences-that-last/
26. We can design our immersive experiences around these moments of peak intensity to create lasting impact, or counter real-world pain points. https://www.smashingmagazine.com/2016/08/user-memory-design-how-to-design-for-experiences-that-last/
27. T H E W AY B A C K : H T T P S : / / T H E W AY B A C K V R . C O M /
28. SIGHT
29. SOUND
31. T O U C H TOUCH
32. T O U C H TOUCH
33. SMELL
34. SMELL CAN TRIGGER MORE INTENSE EMOTIONS & MEMORIES THAN OUR OTHER SENSES IMAGE SOURCE: https://www.thoughtco.com/five-senses-and-how-they-work-3888470
35. TA S T E
39. VESTIBULAR
40. VESTIBULAR
41. VESTIBULAR
42. PROPRIOCEPTION I Expect You To Die Schell Games
47. ”THE DOOR HANDLE IS THE HANDSHAKE OF THE BUILDING” J U H A N I PA L L A S M A A IMAGE SOURCE: https://www.rizzoliusa.com/book/9780847835997/
48. • Explore balance: physical and digital content in harmony • Use compression and release to move through virtual spaces • New interaction patterns requires new approaches to accessibility • Engage multiple senses for memorable & impactful experiences • Prototype & playtest: early, often, and consistently
50. JORDAN HIGGINS W W W. L I N K E D I N . C O M / I N / J O R D A N H I G G I N S / @JHIGGINS THANK YOU!